A heartfelt thank you to all our incredible customers, partners, and friends who stopped by our booth at this year’s EAG! Reconnecting with so many of you for the first time this year, while unveiling our latest portfolio, made this year’s show truly memorable. Your passion and insights fuel our ambition to innovate, grow together, and continually raise the bar in the amusements industry.
The response to our latest redemption games was simply phenomenal! Go Go Ducky, our new ball-rolling derby, delighted visitors with its vibrant cabinet and ‘quacking’ gameplay. Putt It! Par-Tee impressed with its innovative fusion of mini golf and the classic alley roller, while Simon Arcade stood out for its inventive twist on the timeless memory game. From redemption leader ICE, Odin’s Hammer Strike was praised for its commanding presence and thunderous design, with NBA Baller and Smash N Win earning high marks for their gripping gameplay and broad audience appeal.
In video games, our key units led the excitement. Daytona Championship USA Motion Edition thrilled operators with its iconic arcade racing action and new custom air-ride motion system, while Speed Rider 4DX set a new benchmark in bike racing with its world-first drift-motion gameplay. LAI’s Cyberpunk 2077: Tuff Wars drew attention for its unmistakable IP and adrenaline-packed gameplay, and Ubisoft All-Star VR wowed visitors with a unique VR experience and dazzling LED wall.
Our social entertainment offerings also made a big impact. Neoshuffle captivated operators with its bold fusion of classic skill and digital innovation, breathing new life into a much-loved game, while Subsoccer Arcade continued to entertain crowds with its fun, engaging gameplay.
In the prize games category, Mini Cube Prize World impressed with its next-generation design, versatility, and extensive configuration options. Beyond games, Sacoa’s cashless solutions helped streamline operations, SEGA Total Solutions’ Down The Clown lighting kit offered a simple revenue booster, and SEGA Prize International drew plenty of attention with adorable plush ranges and popular lifestyle tech products.
The show also delivered two very special moments. BACTA (British Amusement Catering Trades Association) Chairman, Nick Harding, presented SEGA Amusements with a posthumous award for Paul Williams, recognising his dedication, visionary thinking and long-standing support of the industry. In addition, it was a proud moment for Darrell Webb, who was honoured with an award for 40 years of dedication, professionalism and outstanding service to the industry.
Don’t miss the chance to transform your venue with these incredible new games, alongside our brimming range of top-performing products. Every game is crafted to excite players, encourage return visits, and drive success for your business.
From all of us at SEGA Amusements International by Kaizen Entertainment, thank you for your continued support. We can’t wait to share more unforgettable experiences with you throughout the year!







