Pariplay has partnered with PlayStar to support its imminent launch in New Jersey.
This latest partnership will also see Pariplay’s in-house development studio, Wizard Games, providing its content to PlayStar customers, including Dragons of the North, Rumble Rhino Megaways and Wildwood Buffalo.
Andrew Maclean, VP of Sales at Pariplay, said: “We continue to look to add innovative and exciting partners to achieve our North American business goals and we’re very pleased to partner with PlayStar.
“The company’s’ exciting approach to operations gives us the perfect chance to enjoy a successful partnership with a brand that has huge aspirations to carve a real niche within the biggest emerging market in the world.”
Adam Noble, chief business development officer at PlayStar, added: “Pariplay’s Fusion platform gives us immediate access to a huge portfolio of engaging and varied content, ensuring that we are providing a breadth of choice for players that will be key for both acquisition and retention.
“As we continue forging partnerships with some of the industry’s best known platforms, we are absolutely delighted that Pariplay will be with us from the beginning as we embark on this journey.”