Flows welcomes Mazzola as director of sales

Flows has strengthened its commercial team with the appointment of Domenico Mazzola as its director of sales.

Mazzola has over 15 years of experience in sales, business development, commercial strategy and software development, eight years of which were spent within the gaming industry. Mazzola joins Flows from sportsbook provider, Altenar where he spent almost five years heading up the commercial department as commercial director. During his time at Altenar, Mazzola played a key role in strengthening the company’s position in existing markets, and successfully entering a number of regulated markets including the UK, Spain, Italy, Bulgaria and Canada.

James King, CEO of Flows, said: “I am delighted to welcome Domenico to Flows, his expertise and knowledge both from a commercial and technical perspective make him a great addition to the team. He joins the business at the most exciting time as we continue to grow our footprint, expand our talent pool, and drive our innovative product.”

Domenico Mazzola, director of sales at Flows, added: “The first time I had the opportunity to see Flows, I immediately saw its potential, and I strongly wanted to be part of it. After a couple of discussions with James and the other group members, I realised the team’s strength. I look forward to helping the company succeed in expanding its customer base and product adoption.”