Caesars Entertainment, Inc. is celebrating 35 years of its pioneering Responsible Gaming program during Responsible Gaming Education Month this September.
Caesars was the first commercial casino company to officially address problem gambling, creating the industry’s first Responsible Gaming program in 1989 when it introduced Project 21.
Since then, the Company has been at the forefront of Responsible Gaming, launching the first national helpline for those experiencing gambling problems, implementing robust Team Member training, offering funding for organisations providing problem gambling resources and services, encouraging customers to use tools such as betting limits and self-exclusion policies, releasing national Responsible Gaming advertisements and more.
Tom Reeg, CEO of Caesars Entertainment said, “Responsible Gaming is at the heart of our business and it’s imperative that we provide the best resources for our guests to encourage safe play.
“Through the hard work of our Team Members over the last 35 years, we’ve innovated and invested to provide guests with various tools and education opportunities and championing industry change. We’re proud to be a leader in Responsible Gaming and look forward to expanding our programming as the gaming industry evolves.”
