Bragg Gaming Group’s exclusive content has gone live via its Player Account Management (PAM) platform provision to the new Betnation.nl brand in the Netherlands.
The iGaming solution includes Bragg’s games library of titles developed by its in-house studios, as well as exclusive partners, and is powered by its acclaimed PAM, allowing the operator’s newly launched presence in the Dutch market to gain a strong foothold.
Building on its objective to increase market share in a potential-rich region, this rollout with another strategic partner maintains Bragg’s impressive growth in a sector that is reported to be worth over US$200m (EUR 185m).
One of Europe’s newer regulated territories, Bragg’s early inroads in the Netherlands have been significant and aligns with its recent internal and global development.
Chris Looney, chief commercial officer at Bragg Gaming Group, said: “Betnation is an exciting new brand and has been a perfect partner to showcase the strength of Bragg’s expertise in getting new operators off the ground swiftly and seamlessly. We have no doubt that it will become one of the leading players in the Dutch industry.”
Robert Schouten, managing director at Betnation.nl, added: “Working with Bragg has been a delight and its powerful solutions have helped make our launch one to be proud of.
“Betnation has lofty ambitions in the Netherlands and we have been able to get off to a great start with a high-quality array of content which is of huge value in attracting and retaining new traffic.”